cinch becomes new sponsor of The Chris Evans Breakfast Show on Virgin Radio
The partnership commences on Monday 23 January, with cinch the sole sponsor of the show.
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London, Friday 20 January 2023
Virgin Radio UK today announces that The Chris Evans Breakfast Show has a new sponsor: cinch, the online used car marketplace. The partnership commences on Monday 23rd January, with cinch the sole sponsor of the show.
cinch aligns perfectly with Virgin Radio, with its drive to help the nation ‘cinch it’ by finding and buying a new car online. Bringing the nation together is what Chris Evans does every morning with his light-hearted and fun breakfast show.
cinch takes the faff out of finding and buying a used car, with thousands of cars available to browse and buy online, a 14-day money-back guarantee and free home delivery across the UK in as little as one week.
cinch is also the headline sponsor of CarFest. The annual family music and motoring festival was founded by Chris in 2011, and raises funds for British children’s charities.
Chris Evans comments: “Everyone knows that cars have always been a huge passion of mine, so who better to sponsor my Virgin Radio show than cinch? As well as sponsoring CarFest, cinch reaches all corners of the nation, just like me! Let’s get this show on the road!”
Mike Cass, Content Director, Virgin Radio UK, added: “We’re really looking forward to kicking off the year at Virgin Radio with the perfect new sponsor for Chris’ show. Listeners can expect the same fantastic music and stellar lineup of guests that Chris always brings to the table. Be sure to tune in to join in the fun!”
Avril Palmer-Baunack, Executive Chairman of Constellation Automotive Group, cinch owner, said: “We’re delighted to be growing our relationship with Chris. Following a very successful 2022 with ‘cinch presents CarFest’ and now moving forward with this exciting sponsorship of his popular Breakfast Show on Virgin Radio, we’re looking forward to helping Chris and his listeners ‘cinch it’ on a daily basis.”
For more information, please contact:
Libby Darcy, External Communications Manager, News UK
libby.darcy@news.co.uk / +447442328933
Good Relations - cinch PR agency
cinch@goodrelations.co.uk / 07716090878
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